Newspaper Page Text
The Southern Israelite
Page 39
The
1UTWILER
Hirmmgham and Alabama’s
Most Distinguished Hotel —
Where You Meet Your Friends
< >11 MAN J. HUDSON, Manager
Passover Greetings =
Barber’s Seed Store
2331 Second Avenue N. Phone 7-1291
THE WHITE DAIRY
WM. and HENRY BAKER
Crestline Heights Phone 2-2191
Fashions
in Women...
have changed
It used to be fashionable to
be stupid about money matters.
Women especially weren’t sup
posed to understand them.
Those who did, pretended not
to, for it was stylish to get a
headache over figures.
But the silly little thing, who
was too nice to ask prices a
tew years ago, is decidedly old-
fashioned now. The modern
woman takes pride in getting
her money’s worth.
The fashionable woman of
0 day is a keen, shrewd, buyer.
She can pick as good a bargain
n a grocery store as her hus-
and can in his office. She’s
n the business
i housekeeping
• And, more
tten than not,
he’s a steady
• &P customer.
he Great ATLANTIC &
PACIFIC Tea Company
The PRoriel's Richest Jew
Solly Joel, the Successor to Cecil Rhodes
By ROBERT STONE
Here is the story of one of
the world s most famous and
yet least known Jews. He is
the sovereign of the diamond
. world, master of countless in
dustries. But despite his
wealth he has remained hid
den from the prying eyes of
millions who yearn to learn
the secret of success of every
man who reaches the top of
the ladder.—THE EDITOR.
Only paupers advertise their fortune.
Men of wealth are content to have their
estates shrouded in mystery. Even the
keen-eyed income tax inspectors, in what
ever country they may he, are not able
to judge the wealth of the leading citi
zens except in approximate terms. Ask
the average man who is the wealthiest
Jew in the world and he will at once think
of Julius Roscnwald. urbane head of
Sears, Roebuck and Company. Rut those
with a wider, though perhaps not closer,
acquaintance with the division of the
world’s property will think of other
names. Perhaps of the mysterious Basil
Zaharoff, exotic octogenarian who haunts
the palaces of the Continent and who is
said to he of Jewish and Greek parent
age. Perhaps of some of the German
Jewish bankers. Perhaps of some of the
scions of the declining Rothschild family
in England. Few will think of this man
who is the most likely candidate for the
crown of the world’s wealthiest Jew.
For Solomon Barnato Joel denies him
self the thrill of newspaper glamor. The
press of England seizes eagerly upon his
exploits, recounts with avidity his com
mercial transactions. But they rarely get
a glimpse of the personality of the man.
Nor does the rest of the world, for that
matter. In that respect he is much akin
to J. P. Morgan, Jr., who would just as
soon smash a photographer’s camera in
order to keep his face, fixed on a photo
graph. from the gloating of a success-
complexed mass of eyes.
Among his friends—they are limited,
hut hy his inclination and not hy force—
he is known as “Solly.” They are wel
comed to his magnificent London home,
where they may swim in the most luxuri
ous swimming pool in the world, and then
return indoors to behold a collection of
art that rivals that of the Duvcen broth
ers. In the evening they may be taken
to one or another of the theatrical pro
ductions which he has financed. Or per
haps they may prefer to see the races
during the afternoon and cheer for a
thoroughbred that has come from their
host’s stables.
But all these arc merely evidences of
his wealth. They arc not the source. Solly
Joel is the master of the diamond world.
Mines are shut down and mines hum with-
activity—as Joel dictates. He cannot dic
tate the price of the precious jewels, for
that is determined hy the unyielding eco
nomic laws which govern the world, hut
he can say whether diamonds shall he
plentiful or scarce.
When Cecil Rhodes, Britain’s great em
pire builder, fell exhausted from his task
it was Solly Joel who succeeded to the
hegemony of the diamond industry, a
hegemony that was created when Barney
Barnato and Rhodes linked their forces—
when these two giants realized that South
Africa, though a big country, was not big
enough to hold two such ruthless com
petitors. They consolidated.
An inaccurate impression may lie ob
tained by the reader who sees the name
"Solly” and conjures up the picture of
a youthful, aggressive, jovial man in his
early thirties. He is still jovial—when
his mind is carefree. But he is a veteran
of some of the greatest economic battles
of our age. And he is the leader of the
most competitive industry in the world.
"Solly” is old—as you can see from his
heavily lined face, which is not obscured
hy his fascinating white heard. His huge
nose, casting a dark shadow over the
startling whiteness of his mustache,
ndentifies him- and it helps to date him.
Product of Whitechapel, London’s jh>v-
erty-stricken ghetto, Solly Joel began life
hy helping in his father’s small shop. He
would have remained there to the end
of his days if it had not been for his
uncle, Barney Barnato, who had previ-
vv
VV
WOODLAWN
MONUMENT CO.
lien
I. Dil^er
6409 First Avenue N.
Phone 9-5322
Greetings to Our Jewish Friends
For 35 years we have been a manufacturer in this district
and have progressed with you—May we both continue.
* HAVE
PLEASED THE MOST DISCRIMINATING
BUYERS SINCE 1872
N. O.
NELSON MFG. CO.
BIRMINGHAM
2290-9 First Ave. So.
Phone 4-7199
Wholesale Plumbing, MONTGOMERY
Heating and Water 312 Ttdlapoosa St.
Works Supplies Phone Cedar 1497
y OUR Cook’s Wages Will
Pay For a . . .
ELECTRIC
RANGE
Investigate our easy
payment plan
Birmingham Electric Co.
Birmingham Eniley Betaemcr
♦ ♦
Selby Sales Book Co.
M
B. F. HAUSER
Alabama Division Manager
M
311 North 23rd
♦
Phone 7-5299
♦
C. I. BAKER
Flower Shop
FLOWERS
For All
Occasions
1514 South 13th St.
Phone 7-2431
M
= Passover Greetings
Auto Parking Co.
GUS KING, Prop.
1624 Second Avenue N.
1713 Second Avenue N.
1620 Third Avenue N.
M
Passover Greetings =
BRYAM AUTO
Top & Glass Co.
We Specialize in
REBUILDING WRECKED BODIES
O. L. BRYAM, Prop.
Ensley, Ala.
2199 Avenue "E” Phone 9-9919