Newspaper Page Text
R. S. ABBOTT WRITES OF
LIGHT DELIVERY CARS
B\ R. S. Abbott.
(Manage- At'anta Branch. Ford Motor
Company.)
i si
w W %
aS.
The day of
th? light delivery
wagon in the
South is omlng
It’s coming - ov. >
I*ll admit that.
But it is comin
surely. Now, uiir
a num here and
there uses motor
vehicles. The ! a>
Will come •? nen
you will virtually
never see a hors.
1n n real city. I
don't know how
long We shad liavi
to wait for tha'
day. but it will lie
quite a while. of
Course
I
nearly 7.s'iu mi - s made in a Ford < ar
through tie., gin. Florida, Alabama.
Mississippi and Louisiana. tin that
trip. for business reasons. I made a
pa ticuh-. study of th-- light delivery
<•itu.-i.tion.
1 found in the 1i:-t place that there
ere still compr.rativeiy few light deliv
ery vehicles in us. in that territory.
Kight now the mule predominates
11.- stands up bet tri than a horse and
b ttc. over bad roads. I regret to admit,
than a lot of automobiles In the v-.y
fa? South-oxen are user! for .i.-iit.ty
tri.poses, ami to do even <-ou.p:.t lift eiy
light hauling.
Roads Are to Blame.
If you want to know why the. irml
and the ox stili have the advantage
over the horse, let me give you an ex
ample. Kight on tin main toad Ire
tween Glost. ■ and Natchez is the Ho
inoetlr-ta Swamp. (>n one bank of it
lives a man who is rich—for that coun
try. He made his money hauling motor
eats through that swamp. He charge?
125 a trip—for a haul of three miles.
It's pretty sost —his job and the road,
too. He didn't get any of my money,
for my Ford w. nf* through under Its
own power. Hut he has made a for
tune. just Hie same.
Now. the fact that there are, ail owr
the Southern states, such swamps a
th it and so many thousand miles of
bad roads explains why there arc not
now more delivery wagons In use.
The reason that the light delivery
wagon is coming surely in due time is
the fact that the road improvement in
tite South is going forward as ft never
went before. 1 saw evidences of it
everywhere 1 went.
They have convicts on the roads all
oVer the South and they are working
them intelligently Alabama and Louis
iana surprised mo with the Improve
ment work they ire doing and all ol
AUTOMOBILE SHOW
You and your friends are cordially invited to
aspect our complete line of cars which are on exhibi
tion at Auto Show and our Salesroom, located at
52 North Pryor Street.
1 l
9 9 I
1 1 1
3 3
*
When Better Automobiles Are Built, Buick Will Build Them
Roadsters and 1 ouriag Cars, consisting of 5
models, ranging in price from SI,OOO to $1,725, ‘
equipped with self-starter, dust hood, windshield, tire
irons, demountable rims and one extra rim.
Some desirable territory remains open to live dealers
Buick Motor Company
Atlanta Branch
R. H. LOSEY, Manager
I you know what the state of Georgia .'
I doing and has b' .-n since the convicts
r | W.-i'e put on the roads.
Me r chants Using a Few.
■ in tie- country towns of the South
| you find the light delivery wagons used
|by general merchants only. I expected
' to find that bakeries had taken to them,
| but 1 was disappointed. They haven’t,
but. of course, they will.
In the cities, whert mads are better,
I i ! ii- light delivery wagons are beginning
io mak<- their presence felt. Depart
' ; ■ nt stores. d:w goods stores, bakeries,
? - -sing clubs and giocert stores are
■ coming to them.
, In time every delivery in every city
' in the South will b - made by motor de
livery. This is as certain as death and
taxes. You can’t stop It. They have
al! got to come to it.
Motor Delivery Cheaper.
Il can be proved easily that a horse
delivery rosts fifteen cents a mile in
the countiw. eigiitebh cents a mile in
the- city. It can also be demonstrated
f lhat moto: deNvc. y costs seven cents a
~ mile in the country and nine cents a
mile in the city. Nov., when you can
t baud these facts to a merchant and
prove them you ar< bound to Interest
. him _
The p je. of light delivery wagons is
getting within the >-;:ch of merchants.
They cun get a light dellvety < ar non
from to Xl.t.ou. At th** lower price
im-y a*- a tempting investment to a
I tm .chant who has studied transporta
tion problems.
When tite toad systems us the South
are Improved, as they ate bound to be
, until they tire excellent the year round,
wc shall see a wonderful boom in the
light delivery business.
It is coming, too.
Road Improvement Goes On.
Five y> irs ago Louisiana had 800
miles of paved road. Now it has 3,500
miles. I will not guarantee those tig
[ tiles as exact, but they will not miss it
much. With drainage piojects and
. shell roads they are working wonders
: In Hiutltern Louisiana. They have
drained Ponchartniin swamp nt a place
where engineers said it could not b>
drained, and are putting through per
. feet shell loads. Florida Is also bulld
. ing shell roads through the swamps be
tween Pensacola am! Tallahassee. And
everywhere you turn road improvement
work is going forward.
r '.tm- thing Georgia needs Is a better
, , way of getting from southwest Georgia
to southeast Alabama, below Columbus.
Ihe i- ar. only two places to cross the
Chattahoochee now. and that is not
< enough.
, As this load work goes on the busi
ill ss In light delivery wagons will im
prove If they could guarantee us good
i roads all over the South one year hence
it would take every factory in th ■ coun
-1 try working 24 hours a day to supply
< the demand that would arise As it I
- the loads lire being steadily improved
and the demand for tight delivery cars
i is ns steadily inc.-em-lng.
THE ATLANTA GEORGIAN AND NEWS. SATURDAY, NOVEMBER 16.
ACCESSORIES TD
HOLDCENTER
OF 5 i AGE
r jMi tin- man who does not own :.n
| automobile the cars themselves
will be the big feature of the au
i tomobile show. To the man who does
i the Interest will be divided between the
I automobiles and tjie accessories.
The showing of accessories at the
, Atlanta show will be n particularly
I good one. Some of the most important
of Southern accessory jobbers and deal
ers ar- located iti Atlanta and they
will have complete exhibits. ' Their
showings will be of particular interest
to dealers who want to know all that
is newest and best In the way of acces
sories.
A pal tlcuiarly line feature of the ex
hibit will be the showing of ladies’ au
tomobile coats and millin :y by the
Johnson-Gew inner Company.
This firm has bad erected in the cen
ter of its space an ekvated platform
beautifully decorated in the colors of
the show, on which will be seen two
models dr, ssi d in the fall’s latest fash
ions in automobile apparel. These
models Fave In--n brought from New
Yotk to conduct this demonstration,
and, at gular intervals during each
evening they will change their cos
tumes, thereby making it possible to
show the latest styles of imported and
domestic automobile apparel.
Demonstrators will point out the in
dividuality and grace of each garment.
Ladies will find these demonstrations
interesting.
In this s,. sou’s produ. lions an many
new materials never before used in
ladles’ coats. Ladies' tailors have so
' beautifully blended colors and mate
rials in individual models that It has
started a new era in the manufacture
of coats.
Show Novelties Also.
tn addition to the coat demonstra
tion. the Johnson-Gewinner Company
will exhibit a line of imported novelties
that will attract the lovers of motoring.
Lunch baskets of » very description wi : l
be shown. Among thes, w ill b-> an out
fit made of aluminum containing tea
pot, alcohol stove, six aluminum cup
and saucers and six individual sand
wich boxes. This set G something en
tirely new' in the lunch basket line.
Another innovation in the basket line
is a camping outfit that differs ffotn
the regular type of lunch basket by
having articles mceseiry for a cninp-
I ing trip. It contains an alcohol stov'
Os large and practical dimensions, a
frying p in. can open,-., cork screw, box
of matches, coffee pot. knives, forks,
spoons and receptacles for cat t ying salt,
I pepper, flout, sugar and meat. This is
- an idea! outfit for road trips, tn case of
a b'eakdown between towns, no one
woulo bay , any - xcu- -for going
hungry with this useful i.isket in the
car. Among t.u- n ,v, ities a:,? shown
m-w styles of di inking cups, and indi
vldu; coriiahiing - up. knife, fork
and spoon that can be carried in one’s
pocket.
The novelty line is made up of so
many interesting things that it Is use
less to enumerate them in this article.
This firm's exhibit will be of great
Interest to those engaged in the auto
mobile trade. An exhibition of Bosch
magnetos will be ifladc, and an expert
from the Bosch factory will be engaged
in repairing magnetos shitmed In to At-
- - 4- • 4444-
E Nearly a Quarter-Century of Leadership i
" .1". ;■
The Old Leadership The New Leadership
and what it means and what it means
The leadership of the Stevens-Duryea First, an adherence to the fundamental
of nearly a quarter-century is recognized principles proved by years of experience :::±
in two ways: First, by the loyalty of the and their imitation by makers of other fine E E
Stevens-Duryea owners; second, through cars. But, in our search of greater enjoy- yT
imitation by other manufacturers, who, one ment for motorists, and greater pride in
after another, have adopted the principles their car in every respect, we have built
first put into practice by the Stevens-Duryea. an entirely new car, with a new idea of
Three Point Support of Unit Power active P ower , a new quietness, a new
Plant : Perfect alignment is absolutely idca of motoring enjoyment, and a new idea
necessary for the proper operation or beauty.
machinery. In the Stevens-Duryea, the Active Power: Model C-Six has a
motor clutch and transmission are housed larger motor with abundance of power,
in one case, in such away that they cannot But that is not all. Wheel-power is what
help being in perfect alignment that is y Oll want —not merely engine-power. The :::::
the Unit Power Plant. The flexible Three Three Point Support of the Unit Power
Point Support of this Power Plant auto- Plant reduces the power-loss :o a minimum
matically keeps the whole mechanism in and power is conserved through the finest ' E#
alignment. This reduces friction and wear adjustment and machining. Thus the
on bearings, strain on mechanism, and greatest possible amount of active power is
delivers more power to the rear wheels. delivered to the rear wheels. :::::
I he I hree Point Support also prevents This means going many more miles a EE4
lurch and sway of the engine from being day with greater ease than "has ever before 44
j± „ c 9 minunicated to passengers, thus saving been possible in any car of any power.
them from a very common cause of strain. ~T .
i i.v rx ™ . rhe New Quietness —an important
Multiple Disc Dry Plate Clutch : This c i emcnt of motoring enjoyment. An infi-
clutch takes hold smoothly and evenly with- nite number of improvements in design ||
TEE out rac king the transmission and rear axle an j manufacture have made model C-Six
,4 mechanism, prevents undue wear on tires, b y far the quietest car we have ever seen. S
44 and always lets go positively. This means _ T
• 4 greater safety and comfort of passengers. . e ew Motoring Enjoyment:
- t .| _ c I he motorist rests easily and care-free in
Taper Square Joint: The strongest and Model C-Six. The new springs dampen I
most posittve form of connection between anv recoil ctFect . the Threc p<)i * t s g.
parts ot the dnvmg mechanism —a square does its work . the wcakh of d h Q g u
end tapering into a taper square hole. No holstery> the patcnted adjustablc ' rear U;
-e.\s, no ne.i- s i.itt. tbe a]np | c rooln> tbc ra j| upholstered for bl-
Six-cylinder Motor: 'lhe Stevens- its entire length, and the perfect equip-
Duryea Company has, for eight years, con- ment all keep the passenger in perfect
sistently used the six-cylinder motor. It is physical ease. The easy steering and
today the accepted type of motor for the control of the car, with everything within
fine car—most enjoyable to passengers; easy reach, give perfect confidence and
smoothest application of power, with con- mental ease.
sequent reduced wear on tires. The New Beauty: For the first t'ime 4
: Ibe principal results ot these vital all the exterior parts of the car are brought
principles are: greater comfort and safety of together in one artistic unit, with graceful
passengers; more power delivered to the lines flowing from the radiator to the rear
rear wheels; less strain on mechanism; less of the car. This entirely new creation
wear on tires, and, for these reasons, greater is so distinctive, extremely beautiful and
value of the car when resold. sound that it compels admiration.
Confident in the continued leadership exercised by rhe maker of this
car, the Stevens-Duryea owner can always go about his motoring feeling
that he has just the right car—the most advanced, the handsomest, and
in every way the best creation in the motor-car world.
I Johnson Motor Car Co. 175475. Forsyth St |l
Stevens-Duryea Company, Chicopee Falls, Mass. “ Pioneer Builders of American Sixes.” 44 !
iprj See Our New “C-Six” Modesl at the Show.
Uft t II fl I
Model C-Six /I | I*
liiS Seven Passengers /I /IW' =- .
jg- $475 °
44 ,44 : -4
lanta from seven Southern states to be
overhauled.
Siear Makes Big Exhibit.
R. J. Blear's exhibit will prove one ot
especial interest. It will consist ot
Warner auto meters and Vesta elec
tric lighting systems.
The Warner meters occupy a peculiar
place in America’s motordom. They
have been on the market since 1904,
and are now exactly as they were then,
except for minor refinements. It is
claimed for the Warner that it was the
first speed indicator made for the auto;
the first to combine an odometer, show
ing distance as well as speed; first to
attach a clock; first to attach an elec
tric light attachment; first to increase
season mileage to 100,000 miles and trip
to 1,000 miles; first to perfect fittings
for attaching, and first to establish di
rect branches throughout the country.
The Vesta Company, whose products
will be shown in the Siear exhibit,
claims the distinction of being the only
concern making all the units of its
system, that more of its lighting sys
tems are used than all others com
bined. and that 75 per cent of the elec
tric lighted cars in Atlanta use its sys
tem. Certainly the Vesta is the only
electric lighting system maintaining a
service station in Atlanta. The tern
porary headquarters of the Vesta and
Warner lines are at 201 Peachtr. E
street, but it will soon open at 3 -
Peachtree street.
What Others Will Show.
The Alexander-Seewald Company
will show at the Auditorium a nev ■,
less lunch packer, demonstrated p v
factory man; American red inner tub '
a new#me on the local market: H an
S. master vibrator and two t\]„•< .
Excelsior motorcycles.
The Ellyea-Austell Company will
hiblt 1913 models of the Flying M. ;
motorcycle, a new Klaxon horn ' '
the Klaxette, and Elco specialties