Newspaper Page Text
EIGHT
Wise
Economy
Talks
No. 20
Our Great Profit Sharing Sale
Is Setting a Killing Pace-But the .Signal is up for a Clear Track and We Are
Going to Continue the Speed if We Wreck the Train.
Overwhelming is the Evidence of Our Superiority.
Magnificent is our array of values— Unequaled is our stock of merchandise
-Unheard of is our manner of slaughtering Prices.
Decisive Beyond All Question of Doubt Our Determination To Excel
AH Thoughts of Regular
Profits Have Long
Been Forgotten
We announced this wonderful Profit Sharing Sale with
hut one thought before us Get rid of this enormous
stock of merchandise reg vrdless of any thought of
profit. It was a certain thing that profits would be
hard to get this season —-since this sale opened this
lias been demonstrated time and time again. Money
is scarce—it is likely to be scarcer—the cotton mar
ket is on the downward path—where it will go, no
one knows. In face of conditions which we have no
control over, people must stop to consider when
spending the dollars that arc not so plentiful as they
usually are at this season of the year. Is it any won.
der that people flock here and have been flocking
here now for 15 days? Is it any wonder that you
hear it on the streets, at the fireside, in the country,
“Do you know that the best place in Augusta to
trade today is at the Wise Dry Goods Company?”
We say again, is it any wonder? Certainly not. A dol
lar is worth only what it will buy—How far your
dollar goes depends upon where you spend it and its
a sure dead mortal cinch that if you spend it here !t
will travel the longest route that any dollar ever
traveled.
If You Don’t Live in Au
gusta You Can Trade Here
Just send us your order—we are ready to do
your shopping for you,and guarantee you satisfaction.
Special prices for the day are always yours if you shop
by mail. Try once and see what it means—trade in a
City Store, even though you don’t live in the City.
A TREMENDOUS SACRIFICE OF THE MOST DEPENDABLE MERCHANDISE
Thi* Store sets the pace. No one doubts this. Things are humming here every day. The joyous music of Rich and Rare Bargains are welcome tunes to the
Economic Ear. Readily the people respond to the Bona Fide Bargains offered here. It is one thing to throw out a few leaders on staple merchandise as a
bait, and another thing to take a huge stock of merchandise like this and cut deep into the prices right in the season. It is the unprecedented cutting upon all
dependable merchandise that is the secret of our ever wonderful success and our success right now is an important thing to you, for it means a big saving in the
cost of living for you, and never a time since the Civil War, when you were face to face with the living proposition as you are today. The wise persomtakes time
to investigate and profit thereby, and that’s why we are busy tomorrow, the next day, and every day.
Entire stock of
Hosiery has been re
duced for this sale.
See the Yellow Tags
showing the actual
reductions.
Oct. 31 at 10 P. M.
We Give Away
That 500 Pound
Bale of Cotton
In Our Window.
TALK IS CHEAP BUT DEEDS COUNT
We Are Doing Things Here That Is Making the Whole Human family
“Sit up and Take Notice” and We Have Only Started the big ball Going
$17.50 l.adiea and
Misses (''oat Suits, in
thi* latest fall stylos,
at
$12.98
THE WISE DRY GOODS CO.
“ THE SWOP OF QUALITY **
Don’t forget-Try Wise First—lt Pays. ----55 S BROADWAY
Bargain Monday--No. 3
Luck Is WiLh You This Time—You Can’t
Lose—lt’s a Cinch Tomorrow.
Take a Look—Then Come Early. You
Never Heard of a “Blue Monday ”at This Store
25c BATH ROBE FLANNELS at 30^
15c NEW FALL GINGHAMS at 13
12»/ 2 c NEW FALL GINGHAMS at 10^
25c DOUBLE WIDTH COTTON SUITINGS at 15^
121/oc CANTON FLANNELS at 10^
714 c yard wide BLEACHING at 5
yard wide SEA ISLAND at 5^
n/jc APRON GINGHAMS, fast colors, at 5?
Genuine Alpine Rose Bleaching, for one day only, at 12^
MEN ’S 50c NEGLI GEE SI lIRTS at 43?
ChildrenV 25c WINTER UNDERWEAR at 19^
25c TOWELS at. 19^
EXTRA SIZE HTCfK TOWELS, worth 15c, at.. .. I<V
LADIES’ SI.OO UNION SUITS at 79?
9
Genuine Peppered Sheeting, worth 25c p4r yd., for one day at 29« k
10c yard wide Bleaching, for Monday only, at 81/>^
$5.00 WOOL BLANKETS, Monday only at 53.49
AU $22.50 I.allies’
and Misses Suits for
a special leader for
Monday, at
$15.95
THE AUGUSTA HERALD, AUGUSTA, UA.
Ladies’ and Misses'
SIO.OO Coats, about 50
in the lot: come
early; your choice
$6.95
Ladies and Misses’
$7.50 Serge One-
Piece Dresses at
$5.95
Turning the Mighty Wheels
of Big Merchandising with
the Powerful Level of
Little Prices Means
a Big Sacrifice.
Did We Say Sacrifice?— Well, that don’t say it—
that would hardly tell the taie of the tremendous
sacrifice of profits we are making on the very high
est class of merchandise. These prices would mean
absolute ruin in ordinary times— but these are extra
ordinary times and extraoordinary things are de
manded of the merchant. The goods must be sold—we
take our loss with a smile, knowing that “it will all
come out in the wash.” These times will blow over
—the end will come, and wdien it does come this store
will grow by leaps and bounds, for hundreds of new
customers will have been added, and we will have
friends from far and near who will not desert us in
times of prosperity. The tune may never come in
our history when we can do so much for the people,
Wit the opportunity is here right now, and you had
better embrace it while it is before you with all of
its tremendous advantages.
A Big Week Ahead
of You
Wonderful business for the first 15 days of this
sale has enabled us to make prices that we did not
dream ourselves would be possible—we have mer
chandise that ordinarily we would carry over and use
for a January Sale—NOT SO THIS YEAR—IT MUST
BE SOLD NOW AND FOR LESS MONEY THAN WE
EVER MADE YOU IN ANY SALE IN JANUARY!
$5.00 Black and
Navy Serge Skirts
at
$3.95
The
Wise Dry
Goods Co.
Where you’ll always
see busy crowds snap
ping up the great bar
gains : : :
$25.00 and $30.00
Crepe de Chine, Crepe
Meteor avtd Satin
Dresses. Monday at
$21.75
SUNDAY, OCTOBER 18.
$12.50 Serge
Dresses, all in this
sale at
$9.95
You Would Like
to Have That
Bale of Cotton
In Our Window
WHAT ?