Newspaper Page Text
The Southern Israelite
Friday, February 28, 193 6
Qrowing With Atlanta
By H. MENDEL
Pres., H. Mendel & Co.
In my forty years of business in
Atlanta, I have seen it grow from
a small city to a thriving metrop
olis. The famous Atlanta skyline
today, with its tall buildings, is a
far cry from the Atlanta of forty
years ago.
It has been my experience to
watch the development of the city
from an insignificant trading cen
ter to an outstanding point of dis
tribution. Today, the New York
market ranks Atlanta as a national
sullying house. The entire states
of Georgia, Florida, Alabama, South
Carolina and North Carolina con
stitute the vast Southeastern ter
ritory served by Atlanta.
Atlanta - manufactured merchan
dise has a national reputation.
Goods made here are shipped as far
as the Pacific coast and to many
Northern points. It follows that in
order to command this widespread
popularity, Atlanta-made merchan
dise has a national reputation.
Contributing largely to this merit
are the ideal labor conditions in
Atlanta, the contentment of work
ers under higher standards of
living than that in other manufac
turing points.
To merchants throughout the
Southeast, the hundreds of miles of
paved highways leading into At
lanta make possible quick trips to
the market here without getting off
concrete. In constant touch with
merchants, Atlanta distributors
know the needs of each locality and
keep on hand a complete stock.
A great deal of praise is due the
officers of Style and Market Week.
Through their efforts, Atlanta is
gaining recognition as one of the
most important markets in the
country. The Style and Market
Week last August proved to be the
biggest event of its kind here, and
with the preparations that have
been made for the Spring showing,
Atlanta is certain to rise to new
prominence.
It has been with great pride that
1 have watched in these forty years
the progress of our city as a nat
ional distributing point. The future,
I am sure, will see great strides
among Southeastern merchants,
manufacturers, dealers and jobbers.
The
Monarch
Company
Manufacturers
and
Stylists
TROUSERS
t
KNICKERS
t
SHORTS
•
YOUTHS
&
KIDDIE
SUITS
lllllllllllli
383-387 Whitehall St.,
S. W.
Atlanta, Ga.
Atlanta—the Style Market
By C. E. ALLEN
Pres., C. E. Allen & Co.
ATLANTA CLAIMS
LEADING HAT
MANUFACTURER
Ernest L. Rhodes Co. Numbered
Among Nation’s “Big Ten”
Millinery Manufacturers
The Ernest L. Rhodes Co., of At
lanta, rated as one of the nation's
“Big Ten” among millinery manu
facturers and serving leading re
tailers from California to Maine,
offers Southern millinery mer
chants a host of advantages not
available from any other large pro
duction factory in the country.
"It should be of particular inter
est,” said Mr. Rhodes, “to merchants
in the South that retailers from the
great Eastern and Middlewestern
markets come to us to buy goods.
Surely, they would not do so un
less they felt they gained some ad
vantage as to style, price or qual
ity, or all three. By the same line
of reasoning, shrewd Southern
merchants are placing more and
more business with us and getting
the additional advantage of the low
cost, overnight service which we
can offer them.
"Rhodes’ production facilities are
unsurpassed anywhere in the
South, thus enabling them to offer
merchandise at thoroughly com
petitive prices with no lack of at
tention to workmanship.”
To insure exclusive and individ
ual styles on which the retailer
may obtain an extra large mark-up,
Rhodes employs a complete staff of
designers and stylists and spares
no effort or expense to keep in
constant touch with,style trends
both at home and abroad.
For the convenience of those re
quiring immediate delivery, a floor
stock of at least five hundred dozen
hats is maintained at all times and
orders can thus be filled and ship
ped the same day they are received.
Atlanta Shoe Concern
Invites Inspection
A cordial invitation to out-of-
town merchants to visit the Hy-
Quality Footwear Manufacturing
Company has been extended by
A. B. Tenenbaum, president and
general manager, and J. R. Roberts,
in charge of production.
“Atlanta-made sport oxfords,”
Mr. Tenenbaum said, “are the talk
of the country this season. Our
factory is now making one of the
outstanding lines of growing girls’
and young women’s Goodyear
stitched American welt sport shoes
in oxford and strap patterns. Vis
iting merchants will find it worth
while to inspect these items during
Style and Market Week."
Modern Goodyear machines of
the latest and most modern types
have been installed by the Hy-
Quality Footwear Manufacturing
Company this year, it was revealed
by Mr. Tenenbaum. Styled by one
of the foremost stylists in the
West, their line has been bought
in volume by retailers of $1.96
growing girls’ shoes from New
York to San Francisco.
The factory, Mr. Tenenbaum fur
ther stated, is one of the fastest
growing in the country, covers 20,-
000 square feet and employs sev
eral hundred experienced shoe
workers.
The trade, covering 36 states, is
seen regularly by the following
salesmen: George W. White, Geor
gia, Florida, Southern Alabama; J.
H. Bean, Tennessee, Kentucky, Ok
lahoma, North Texas; C. E. Ab
rams, Northern Alabama; ^A. W.
Morgan, Smith Carolina, North
Carolina-; W. W. Petty, Virginia
and West Virginia; W. L. Plitt,
Mississippi, Louisiana and Texas;
E. M*JSpears, West and Northwest;
C. E. Reader, St. Louis territory;
A. S. Worth, Chicago territory, and
Gordon Goldsmith, Eastern states.
Boucle knitted fabrics featured in
news spring color combinations will
be a popular item this season, and
will be worn for both sports and
formal daytime wear.
Both lacy and solid constructions
are being used with new variations.
styles and the
bolero and cape ensembles reveal
clever trends in afternoon wear
and are being augmented by neck
lines showing ascot tie and .scarf
arrangements, with such novelty
fastenings as cork buttons, leather
bows, and lock-shaped composition
clips.
C. E. ALLEN
Atlanta is the logical point for a
market for Southeastern mer
chants.
There has been a constant in
crease in the number of various
lines being manufactured and
shown here. Not only are Atlanta-
made lines on display, but manu
facturers throughout the country
are realizing that Atlanta is the
ideal place in which to display their
goods. The proof of this wide rec
ognition of our advantages as a
market center is seen in the con
tinuous establishment of perma
nent sample rooms.
To the merchant, Atlanta’s new
position as a growing style center
represents a tremendous savings.
In addition to the speed which our
location as a freight hub enables
us to deliver, we are enabled to of
fer a considerable curtailment in
freight charges. It is a boon to the
merchant who has been forced to
travel at the beginning of every
season, since those lines are now
displayed on home grounds.
C. E. Allen & Company is recog
nized as being foremost among
toy, novelty, doll and fancy goods
dealers in the South. Forty years
of experience in buying and selling
merchandise, enables us to present
a new and clean stock to the trade,
with no carry-overs.
It has always been our policy to
keep in constant touch with the
trade, thus knowing what the con
sumer wants, and protecting him
from obsolete or unsaleable holi
day merchandise.
Recent connections with one
manufacturer puts us in position to
take care of school supplies and
stationary business at the lowest
prices, without long distance
freight charges.
There is a splendid spirit behind
the back of Style and Market Week
—a spirit that will restore Atlanta
to its former prominence as the
leading market in the Southeast.
MARCUS L 0 E B
OFFERS QUALITY
MERCHANDISE
Marcus Loeb & Co., oldest manu
facturers of semi dress work pants
in the Southeast, have always been
known for their quality merchan
dise offered at popular prices.
A complete stock is carried, and
prompt deliveries are made. New
styles and ideas are constantly be
ing added.
A force of trained men travels
territory from Washington, D. C.,
to the Texas border. There are cus
tomers on the books of Marcus
Loeb & Co. who have used its line
for twenty years.
Marcus Loeb & Co. is located at
127 Trinity Avenue, where a skil
ful salesforce will be glad to serve
you at all times.
Jefferson Hotel Coffee Shop
—Welcomes You—
SPECIAL MEALS 35c TO 50c
Western Meats Only
Open All Night—Good Food—Excellent Service
Right in the Wholesale District
At the Corner of Pryor and Alabama
KAY GARMENT COMPANY
Manufacturers and Distributors
DRESSES - COATS - SUITS
Dresses priced from $2.87 l /i to $12.75
Coats and Suits from 3.75 to 29.75
We invite you to see our spacious
new showrooms where we are re
ceiving daily personally selected
and designed garments by
Miss Anna Klein
who is always in the New York
market.
172 Pryor Street, S. W.
Atlanta, Georgia
FIFTY-THREE YEARS OF RECOG
NIZED LEADERSHIP IN THE MIL
LINERY INDUSTRY MAKES THE
KUTZ LABEL ON HATS LIKE
“STERLING” ON SILVER.
Our Manufacturing Departments
Feature
Kutr Trimmed Hats
And the Famous
Exclusive Distributors of
ARTHENE
MOONBEAM
And Distributors of
SLOCUM HATS FOR ALL
and
SHIRLEY TEMPLE HATS FOR
KIDDIES
4 From the Leading Stylists of America
“The Discriminating Choose Kuts Hats"
M. KUTZ CO.
166 Pryor St., S. W.
Established 1883
AT
SUNSHINE’S
DELICATESSEN
84 Georgia Ave. Main 2283
To out of town merchants . . . V|,it oar store—«ee bar
Ur*e assortment of domestic and imported products.
Notice the cleanliness and oar low prices,
e will take your advance Paasover orders.
Special - -
One pint Sour Cream 25c
One pound Cottage Cheese IIIIIIIIIII 15c
60111 30c
Buy both of these items and save.
Many Other Specials
COME TO SEE US
—WE DELIVER—